First Bite, Lasting Obsession: Burger & Lobster’s Philippine Debut at SM Supermalls

An exciting new chapter in Manila's culinary scene is about to begin.  Global dining sensation Burger & Lobster is finally making its Philippine debut at SM, the #HomeofFirsts, bringing its world-famous wild-caught lobsters and prime cut burgers to Manila’s most discerning foodies, ready to redefine casual dining with a premium feel in the country.

By concentrating on two elements and honing them with passion and accuracy, the London-based phenomenon began and achieved success.  By perfecting the craft of creating outstanding burgers and perfectly cooking wild-caught lobsters, Burger & Lobster established itself as a dining destination that attracted foodies from New York to Dubai, Singapore, and other places.  What was the outcome?  Burgers are too delicious.  Lobsters are amazing.  After just one bite, your entire life will be called into question.  Manila will now have its chance to become #OfficiallyObsessed.

An Unapologetically Bold Dining Experience 

With its sophisticated yet approachable ambiance, dedication to using only the best ingredients, and menu based on skill and simplicity, Burger & Lobster is more than simply a restaurant—it's a destination.  In addition to the food, Manila's trend-conscious diners, foodies, and young professionals will find themselves returning for the experience that each bite offers.

Burger & Lobster at SM Aura offers not just delicious food but also a relaxed yet opulent eating experience that blends in well with Manila's vibrant culinary scene.  Every visit, whether it's a long-awaited treat, an impulsive craving, or a new favorite restaurant, is intended to be an explosion of robust, rich flavors—each mouthful providing unadulterated, pure satisfaction because life is too short for dull nibbles!

Burger & Lobster will take you on a culinary journey with dishes like The Lobster, which is a whole Canadian lobster served grilled or steamed; The Burger, which is 100% prime beef grilled to perfection in a brioche bun with their secret sauce; and The Lobster Roll, which is a buttery brioche roll filled with succulent lobster meat and Japanese mayo, all of which are made with their trademark commitment to quality and bold flavors.  Every plate guarantees a rich and unforgettable experience, demonstrating why this brand has gained international acclaim.

Join the Obsession!

For the first time, Burger & Lobster is bringing something new, interesting, and incredibly satisfying to Manila. There's no turning back once you try Burger & Lobster.  Get dressed up, bite into it, and prepare to be #OfficiallyObsessed and #SERVE.

We at SM Supermalls take pleasure in offering Filipino foodies the best of the world, from innovative dining experiences that redefine what it means to have it all to first-to-market products.  With the addition of Burger & Lobster to SM Aura, we are able to offer a unique culinary experience for people who are hungry for adventure on a plate while also maintaining our roster of renowned international brands.

Don’t miss out on the obsession—visit Burger & Lobster at SM Aura, Ground Floor today!

Stay updated! Follow @burgerandlobsterph on Instagram for exclusive content and sneak peeks. For more exciting first-to-market brands, visit www.smsupermalls.com or follow @SMSupermalls on social media.

SM Supermalls #HomeOfFirsts 

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM. 

A Taste of Italy's Finest: Rossopomodoro Makes Its Asian Debut at SM Mall of Asia

The creamy decadence of delicate milky mozzarella, the rich tang of slow-simmered tomato sauce, and the seductive aroma of newly baked dough all combine to create the ideal combination.  With the opening of its first location in Asia at SM Mall of Asia, Rossopomodoro—the biggest pizza brand in Italy—has made a definitive entry into the Philippine market.

As the Home of Firsts, SM Supermalls keeps introducing Filipinos to new things and bringing them closer to fine dining experiences. Rossopomodoro is the most recent example of this dedication.

Diners can now finally enjoy the genuine taste of Naples and authentic Italian culinary craftsmanship thanks to the opening of Rossopomodoro's first location in Asia. The restaurant offers a carefully chosen selection of authentic wood-fired pizza, a signature blend of fresh ingredients, and time-honored traditions. 

At the grand opening of Rossopomodoro at SM Mall of Asia, a pizza-cutting ceremony kicked off a new gastronomic adventure for Filipino diners while honoring Italian tradition and flavor.  Visitors got their hands dirty as they watched Italian pizzaiolos demonstrate how to make the ideal bite-sized Neapolitan dough from scratch.

Rossopomodoro takes pride in its long-standing culinary traditions and use of fresh, premium ingredients to create pizzas, pastas, and Italian delicacies that have made it one of the most well-known pizzerias in the world. 

With free-flowing cocktails, live DJ music, and a feast of Rossopomodoro's renowned specialty dishes, guests enjoyed their senses in a lively atmosphere.  While the Pizza Reginella pleased with its fresh basil and extra virgin olive oil, the Pizza Verace boasted the deep, traditional flavors of Naples with its San Marzano tomatoes and creamy mozzarella di bufala.  A true taste of Italy's best culinary traditions, the Linguine Gamberi e Limone provided pasta fans with a vibrant, zesty blend of delicious shrimp and citrus-infused olive oil.

A increasing number of first-in-market eating concepts have picked SM as their home in the Philippines, and Rossopomodoro's first location in Asia is just another example. From Japan's most popular ramen to New York's best burgers, SM is still at the forefront of introducing international flavors to Filipino diners.

SM is still the best place to find top-notch eating experiences in the nation, and more foreign brands will be joining it shortly.  For at SM, the world's greatest flavors aren't simply available; they're already here and ready to be enjoyed.

Visit Rossopomodoro at Level 1, North Entertainment Mall in SM Mall of Asia and enjoy a true taste of Naples. For more exciting first-to-market brands, visit www.smsupermalls.com or follow @SMSupermalls on social media.

SM Supermalls #HomeOfFirsts 

At SM Supermalls, we take pride in being the Home of Firsts—bringing you the first-to-market brands, groundbreaking experiences, and culinary destinations you won’t find anywhere else. From world-class dining and retail exclusives to innovative spaces that inspire and connect communities, we’re redefining what it means to have it all. As we continue to grow, we remain committed to sustainability, community empowerment, and delivering memorable moments that make every visit more meaningful. There’s always something new and memorable waiting for you at SM.